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08/01/2019

PIERRE YOVANOVITCH X JOUFFRE FEATURED IN AD MAGAZINE


Pierre Yovanovitch is once again collaborating with Jouffre to offer his private clientele a completely redesigned family home in central London.

The famous AD100 French designer has been creating subtle interiors around the world for more than a decade. Each project unveils his unique style and ability to gather the best French artisans around bespoke projects, definitely "made in France".

On July 2, 2019, an article was published in Architectural Digest Magazine about this ambitious project.

Journalist Hannah Martin relates the evolution of the relationship between the client and the designer throughout the project as well as their choices related to the spirit of the house.

"’It’s a bit more colorful than Pierre would normally do,” the wife points out. “But he was very happy to go down that road.’”
— Hannah Martin, Journalist AD Magazine

In this house, several pieces were made by Jouffre craftsmen. The upholsterers have made several sofas, including the kitchen banquette, the sofas of the common areas, as well as one in the master bedroom.

Bespoke metal doors open into the living room, behind which you can find a bench, a cocktail table by Pierre Yovanovitch and a bespoke sofa upholstered by Jouffre.

“Yet none of the art—or the furniture, for that matter—feels too precious. After all, says Yovanovitch of his client, “when she sits on a sofa, she wants it to be comfortable.” And his many custom sofas and banquettes—made with master in-house carpenter Pierre-Eloi Bris and wrapped in textural cottons, wools, and linens by Jouffre—do not disappoint.”

Jouffre transforms the vision of interior designers and customers into reality by combining their savoir-faire in the development of made to order sofas and armchairs with the search for the ideal tailor-made comfort.

“We’ve only lived here a year and a half, but it really feels like we’ve been here forever.”
—Private Cliente

Jouffre thanks Pierre Yovanovitch for his trust.

© Photography by Jean-François Jaussaud

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